Course 2026-2027 a.y.

• Intellectual toolkit

This module will offer a basis for understanding the essential elements of intellectual property (IP) law, its philosophical and legal basis, the international legislation, and the different approaches adopted in major civil and common law countries.

• Entertainment Sector

This module explores the relationship between intellectual property (IP) and the entertainment industries, focusing on the regulation of digital content distribution and platform-based ecosystems

• The creative sector

This module addresses the major creative industries, the way they operate, with a particular focus on the interplay between intellectual property protection and the industries' business environment

• The cultural sector

This module examines the interplay between art and intellectual property, in particular copyright, including digital issues

• Identify the legal issues related to the exploitation of IP rights in the cultural and creative industries.

• Apply IP knowledge to the legal issues that are encountered in the cultural and creative industries.

• Guest speaker's talks (in class or in distance)
• Interaction/Gamification

The course is mainly based on face-to-face lectures. Lectures combine legal analysis with practical examples and case discussions, encouraging active participation and critical reasoning.
In addition, the course includes guest speaker’s talks involving professionals and experts from relevant sectors. These sessions are designed to complement the academic perspective with practical insights, illustrating how intellectual property law
operates in real-world business and creative contexts.
Attendance is not compulsory but is strongly recommended, as in-class explanations, discussions and guest contributions play an important role in understanding the subject matter and developing the ability to critically apply legal concepts. Non-attending
students are required to rely on the course materials made available on the online platform.

The grades are made up as follows:

• Final (written) exam (100%) - students are required to answer two questions, based on the instructors’ slides and the reading list. The exam questions put students into a fictitious management scenario, requiring them to identify relevant IP issues treated in the course, specify their consequences at strategy level, and to properly define and argument the relevance of those legal issues within the strategic decision-making process. If students fail the written exam, they have to re-sit. No oral integration is allowed. All answers must be sufficient (grade ≥ 18).

Slides and study materials are made available through the University platform selected at the beginning of the course.