Code
|
Course title
|
English translation
|
Language of instruction
|
Semester
|
6286
|
Cliente e service management
|
Customer and service management
|
ITA
|
I
|
6176
|
Comunicazione di marketing
|
Marketing communication
|
ENG-ITA
|
I
|
6309
|
Gestione e organizzazione delle vendite
|
Personal selling
|
ENG
ITA
|
I
II
|
6296
|
Introduction to e-marketing and e-commerce
|
|
ENG
|
II
|
6215
|
Marketing delle piccole e medie imprese
|
Small business marketing
|
ITA
|
II
|
6196
|
Marketing distributivo
|
Retail marketing management
|
ITA
|
II
|
6303
|
Marketing e cittadino cliente
|
Marketing and citizen relationship management
|
ITA
|
II
|
6297
|
Marketing research
|
|
ENG
|
I e II
|
6194
|
Product management
|
|
ITA
ENG
|
I
II
|