8406 - DISTRIBUTION NETWORKS AND INTERNATIONAL RETAILING
MM-LS - AFC-LS - CLAPI-LS - CLEFIN-LS - CLELI-LS - DES-LS - CLG-LS - M-LS - IM-LS - ACME-LS - EMIT-LS
Course taught in English
Go to class group/s: 31
During the course, students learn:
The main differences amongst distribution systems at an International level;
Theoretical foundations and operational issues related to the management of distribution networks;
The main types of distributive contracts and agreements/arrangements;
- The evaluation of the distribution network performance at an International level.
- International distribution systems: a compared analysis;
- International business environments (economic/financial, political/legal, social/cultural environments); International consumer behavior and internationalization of retailing;
- Distribution choices and internationalization policies;
- Distributive contracts and agreements;
- Franchising and other affiliation contracts;
- Antecedents of cooperation in distributive relationships at an International level;
- Some cases of internationalization in retailing: Carrefour and Walmart;
- The control of distributive policies/choices at an International level.
The exam is a written exam and it consists of a broad check among all the issues of the course. The students that attend the classes are required to conduct assignment(s) that represent part of the exam.
To be announced.