20349 - TECHNIQUES FOR INNOVATION MANAGEMENT
CLMG - M - IM - MM - AFC - CLAPI - CLEFIN-FINANCE - CLELI - ACME - DES-ESS - EMIT
Course taught in English
Go to class group/s: 31
This course provides the students with basic tools and methods to produce empirical evidence to support decision-making processes in firms. Since these methods are particularly common in the analysis of innovation and new product development, topics in this area represent the leading example of the course. However, the methods are broad enough to cover other areas of managerial decision, like demand analysis for the commercialization of products. As a result, the tools of the course can be useful in a large number of settings or situations.
- Testing hypothesis using tables, figures or "stories"
- Assessing causality relationships in firms, demand of new products or innovation analyses
- The use of natural experiments to evaluate innovation or new product development projects
- Other approaches to the evaluation of innovation or new product development projects
- How to best select your sample for innovation studies and related decision-making
- The anaysis of the survival of innovation projects
The evaluation of the attending students is based on an empirical project produced in groups and presented in class and individual class participation.
Written exam based on three questions drawn from a list of questions distributed before the end of the course.
- Papers made available to the students at the beginning of the course