30215 - INTERNATIONAL BUSINESS AND MANAGEMENT
CLEAM - CLEF - CLEACC - BESS-CLES - WBB - BIEF - BIEM - BIG
Department of Management and Technology
Course taught in English
Go to class group/s: 31
CLEAM (6 credits - II sem. - OP | SECS-P/07) - CLEF (6 credits - II sem. - OP | SECS-P/07) - CLEACC (6 credits - II sem. - OP | SECS-P/07) - BESS-CLES (6 credits - II sem. - OP | SECS-P/07) - WBB (6 credits - II sem. - OP | SECS-P/07) - BIEF (6 credits - II sem. - OP | SECS-P/07) - BIEM (6 credits - II sem. - OP | SECS-P/07) - BIG (6 credits - II sem. - OP | SECS-P/07)
Course Director:
TORBEN PEDERSEN
TORBEN PEDERSEN
Course Objectives
The course aims at bringing the students closer to the problems facing firms that conduct international activities. The course offers insight on the impact of globalization on business organizations and strategies and on how managers can deal with these issues. The course combines strategic and managerial approaches to global issues.
Students will be able to deal with the difficulties and the conceptual tools that characterize the geographic expansion of the firm beyond the national boundaries, as well as strategic decisions on location, entry-modes, organization and global marketing etc. The course unfold the factors that enhance or inhibits the geographic stretching of the different activities. During the course, we scrutinize how the internationalization is affecting the functions (like marketing, operations, HRM and innovation) and the global organization of value chain activities in the firm.
Course Content Summary
- Analyze the process of globalization.
- Identify and assess the main drivers of globalization.
- Analyze the context and competitive environment in which firms operates.
- Understand the implications of globalization for firm strategies.
- Assess the impact of firms’ strength and weaknesses.
- Analyze the different strategic options for firms operating abroad.
- Demonstrate and understand the nature and implications of international management and organization.
Detailed Description of Assessment Methods
For attending students• Individual participation.
• Case reports.
• Final written exam.
For non-attending students
Students are evaluated only based on a written examination.
The written exam is based on two sections:
- Multiple choice questions on the frameworks and models presented in the course.
- Open questions on the application of these frameworks and models when firms go global.
Course activities and organization are planned to promote enrolled students' active participation and class discussion.
Textbooks
For attending students- A.L. RUGMAN, S. COLLINSON, International Business, Pearson, 6th edition.
- Case Studies, available on Bocconi Library Course Reserves.
For non attending students
- A.L. RUGMAN, S. COLLINSON, International Business, Pearson, 6th edition.
- Case Studies, available on Bocconi Library Course Reserve.
Prerequisites
Students attending this course are expected to already know the framework, the basic terminology and the essential tools of management.
Last change 11/05/2017 12:17