Course 2024-2025 a.y.

30572 - MEDIA, POLITICAL ELITES AND THE PUBLIC

Department of Social and Political Sciences

Course taught in English

Class timetable
Exam timetable
Go to class group/s: 23
BIG (6 credits - II sem. - OB  |  3 credits SPS/04  |  3 credits SPS/08)
Course Director:
KERIM CAN KAVAKLI

Classes: 23 (II sem.)
Instructors:
Class 23: KERIM CAN KAVAKLI


Suggested background knowledge

This course does not have any prerequisites.

Mission & Content Summary

MISSION

Public opinion is crucially important for the legitimacy and performance of a democratic society. Democratic governments derive their legitimacy from the consent of the governed. Public opinion reflects this consent and helps ensure that leadership is seen as legitimate. Moreover, elected officials must tailor policies to align with public preferences to maintain support. Public opinion reflects the public's preferences and provides guidance to officials for political decision-making. However, public opinion is not entirely independent from elite and media influence. While members of the public are influenced by their personal experiences, values and their peers, they are also influenced by the media and elite cues. Therefore, public opinion is the result of individuals' personal experiences and the external influences from elites and the media.

CONTENT SUMMARY

The aim of the course is to examine how mass media and political elites structure public opinion and political behavior, both from a theoretical and an empirical perspective. While the majority of the course focuses on advanced industrial democracies, specific attention is given to media, elite and mass linkages in the developing world and the international realm. Topics such as the persuasive effects of the media, strategic agenda setting of political elites and electoral campaigning are covered from a multidisciplinary approach, covering work from economics, political science and communication science. We devote special attention to social media and put social media effects in a historical context.

 

The course will cover the following topics:

  • An historical and comparative look at the nature and origins of public opinion.
  • The persuasion effects of political elites
  • Mass-elite linkages within the realm of international politics
  • Public opinion on foreign policy
  • The mass media as economic and political actors
  • The political role and partisanship of mass media
  • The persuasion effects of the media
  • Empirical analysis of campaign effects
  • The role of interest groups
  • Social networks and political communication.

Intended Learning Outcomes (ILO)

KNOWLEDGE AND UNDERSTANDING

At the end of the course student will be able to...
  • summarize the nature and main drivers of public opinion
  • explain the key theories on the persuasion effects of the media, such as agenda-setting, framing and priming;
  • describe the differences between domestic and international politics when it comes to media and elite effects

APPLYING KNOWLEDGE AND UNDERSTANDING

At the end of the course student will be able to...
  • use the theoretical and empirical insights presented during the course to assess and interpret the behavior of citizens, politicians and media actors;
  • use the theoretical and empirical insights presented during the course to mechanisms through which media, elites and mass linkages operate or not;
  • critically reflect on empirical insights presented during the course understand the role that the media plays in politics.

Teaching methods

  • Lectures

DETAILS

Lectures


Assessment methods

  Continuous assessment Partial exams General exam
  • Written individual exam (traditional/online)
  x  

ATTENDING STUDENTS

With the purpose of measuring the acquisition of the learning outcomes, the student assessment is based on two partial exams. The exams are based on a mix of multiple-choice and open-ended questions. Each partial exam accounts for 50% of the final grade. Each partial exam covers one half of the semester.

 


NOT ATTENDING STUDENTS

Written general exam, (100 % of the final grade) based on a mix of multiple-choice and open-ended questions, which aims to assess the student’s ability to describe the main theoretical and empirical findings contained in the readings covered over the course of the semester. The exam covers the whole semester.


Teaching materials


ATTENDING AND NOT ATTENDING STUDENTS

Last change 09/12/2024 16:31