Info
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Course 2017-2018 a.y.

30345 - MEDIA AND POLITICAL COMMUNICATION


BIG
Department of Social and Political Sciences

Course taught in English


Go to class group/s: 23

BIG (6 credits - II sem. - OB  |  3 credits SPS/04  |  3 credits SPS/08)
Course Director:
RICCARDO PUGLISI

Classes: 23 (II sem.)
Instructors:
Class 23: RICCARDO PUGLISI


Course Objectives
 
The aim of the course is to illustrate -both from a theoretical and an empirical perspective- the role played by the mass media and political communication within contemporary political regimes, with a specific focus on developed democracies. Topics such as the persuasive effects of the media per se and of electoral campaigns are covered according to a multidisciplinary approach, which blends methods from economics to political science and communication studies proper. We devote special attention to interest groups as active players in the political communication fields, and to social networks as an increasingly relevant media channel.

Intended Learning Outcomes
Click here to see the ILOs of the course

Course Content Summary
  • The mass media as a two-sided market.
  • Political systems and electoral campaigns.
  • The persuasion effects of the media: agenda-setting, framing and priming.
  • An historical and comparative look at political communication.
  • Empirical analysis of campaign effects.
  • Interest groups, and the role they play.
  • Social networks and political communication.

Detailed Description of Assessment Methods

A written exam, with the possibility of splitting the exam in two parts (i.e. with a partial exam).


Textbooks

Handouts, slides, specific articles.


Prerequisites
Political Science and Comparative Politics. Quantitative Methods for Social Sciences (both modules). Introduction to Economics (Microeconomics).
Last change 12/06/2017 14:00