Info
Logo Bocconi

Course 2016-2017 a.y.

30215 - INTERNATIONAL BUSINESS AND MANAGEMENT


CLEAM - CLEF - CLEACC - BESS-CLES - WBB - BIEF - BIEM
Department of Management and Technology

Course taught in English


Go to class group/s: 31

CLEAM (6 credits - II sem. - OP  |  SECS-P/07) - CLEF (6 credits - II sem. - OP  |  SECS-P/07) - CLEACC (6 credits - II sem. - OP  |  SECS-P/07) - BESS-CLES (6 credits - II sem. - OP  |  SECS-P/07) - WBB (6 credits - II sem. - OP  |  SECS-P/07) - BIEF (6 credits - II sem. - OP  |  SECS-P/07) - BIEM (6 credits - II sem. - OP  |  SECS-P/07)
Course Director:
TORBEN PEDERSEN

Classes: 31 (II sem.)
Instructors:
Class 31: TORBEN PEDERSEN


Course Objectives

The course aims at bringing the students closer to the problems facing firms that conduct international activities. The course offers insight on the impact of globalization on business organizations and strategies and on how managers can deal with these issues. The course combines strategic and managerial approaches to global issues.
Students will be able to deal with the phases, the difficulties, and the conceptual tools that characterize the geographic expansion of the firm beyond the national boundaries, as well as strategic decisions on location, entry-modes, organization and global marketing etc. By adopting a value chain perspective, the course describes the factors that enhance or inhibits the geographic stretching of the different activities. During the course, we will scrutinize how the internationalization is affecting the functions (like marketing, operations and innovation) and the global organization of value chain activities in the firm.


Course Content Summary
On completion this course, students will be able to:
  • analyze the process of globalization
  • identify and assess the main drivers of globalization
  • analyze the context in which firms operates
  • understand the implications of globalization for firm strategies
  • analyze the different strategic options for firms operating abroad
  • demonstrate and understand the nature and implications of international management and organization


Detailed Description of Assessment Methods
Course activities and organization are planned to promote enrolled students' active participation and class discussion.

For Attending
Attending students are evaluated on two components:
  • individual participation
  • final written exam

For non-attending
Students will be evaluated on a written examination.
The written exam will be based on two sections: a) multiple choice questions on the frameworks and models presented in the course; b) open questions on the application of these frameworks and models when firms go global.

Textbooks

 

Attending students
  • Alan L. Rugman & Simon Collinson, International Business (Sixth Edition), Pearson
  • Case Studies, available on Bocconi Library Course Reserves

Non - Attending students
  • Alan L. Rugman & Simon Collinson, International Business (Sixth Edition), Pearson
  • Case Studies, available on Bocconi Library Course Reserves

Prerequisites

Students attending this course are expected to already know the framework, the basic terminology and the essential tools of management.

Last change 23/12/2016 15:34